Hi, I’m Saffron.
Saffron & Cyrus started with a baby, a new mum over 40 and the growing feeling that the world had decided I was a little too old to be starting again.
When I had Cyrus at 40, I was overjoyed, but I was also surprised by how often my age became part of the conversation. There were assumptions about my energy, my body, my fertility and my life choices.
I didn’t feel old. But there were moments when the world seemed determined to remind me that, apparently, I was.
So I started writing, and what began as a blog about life with a baby grew into a place to explore the difficult business of being a woman and new mum in midlife.
Why Saffron & Cyrus?
Cyrus is my son.
Saffron is my alter ego, inspired by a spice I love, my husband’s Persian heritage and the little lift it gives me when life feels heavy. There is something about its colour, fragrance and flavour that can lift an ordinary day.
So the name felt right. Saffron & Cyrus, family and happiness.
My superpower is perspective
I’ve spent much of my career working with stories, first in journalism and now in PR and healthcare communications. It taught me to look twice. To question the obvious version of a story and to notice what gets left out.
Not because I have life figured out. I don’t. I’ve simply learned that the first version of a story is rarely the whole story.
20
At 20, I thought I knew what adulthood would look like.
30
At 30, I thought I was getting somewhere.
40
At 40, I had a baby and discovered nobody had given me the updated manual.
50
At 50, I’m more interested in asking better questions than pretending I have all the answers.
Strength · weakness · reality · utopia
Strength
Weakness
Reality
Utopia
These four words sit underneath the Saffron & Cyrus name because real life contains all four.
I’m interested in strength without pretending vulnerability doesn’t exist. In women’s health without turning every woman into a problem to solve. In fitness without making thinness the finish line. And in reality, while leaving a little room for utopia. We’re allowed to imagine something better, change our minds and want more from the next chapter.
What you’ll find here
Think of Saffron & Cyrus as a conversation, not a rulebook. I’m interested in real life, particularly the bits women are often expected to get on with quietly.
Midlife reinvention
Identity, confidence, work, relationships and what happens when the life you built starts changing shape.
Women’s health & wellbeing
Hormones, energy, sleep, mood and looking after yourself without turning wellbeing into another job.
Fitness & strength
The gym, Zumba, combat workouts and becoming stronger without making your body a permanent renovation project.
Family & parenting
Cyrus, family life and the particular experience of becoming a mum at 40.
Our Persian life
Food, family, traditions, music and everyday Persian-British life. And yes, there will be Persian food.
Tried & Tested
Things I’ve bought, used, eaten, worn or experienced, with an honest view of whether they’re worth your money.
For women figuring out what comes next
If you’ve spent years looking after everyone else and are beginning to wonder what you want now, you’re in the right place.
If you’re ambitious, tired, curious, hopeful, uncertain, funny or all six before breakfast, you’re in the right place.
If you want to feel stronger without spending your life trying to make yourself smaller, you’re definitely in the right place.
And if you’re quietly asking:
What comes next?
I don’t have a five-step answer. I just have perspective, stories, questions and plenty still to learn.
That’s enough for me.
Follow me on Instagram @OfSaffronAndCyrus for snapshots of my life.
Partnerships & collaborations
I occasionally work with brands, but only those that genuinely resonate. If I’m talking about it, I believe in it. Expect honest recommendations that fit real midlife life.
Got questions?
Email me at saffronandcyrus@gmail.com
Want to work with me? Take a look at my Media Kit.